Anthem launches official Pinch of Nom Magazine

Following its recent award win, Anthem’s Healthy Eating series has another reason to celebrate as best-selling cookbook brand Pinch of Nom joins the series with the official Pinch of Nom magazine.

Since launching in 2016, Pinch of Nom has become a household name with a following of millions. Today, Pinch of Nom is the UK’s most visited food blog with an active and engaged online community of over 4 million followers. Their first cookbook ‘Pinch of Nom’ is the fastest-selling cookbook since records began and collectively the Pinch of Nom books have sold over 5 million copies.

When Pinch of Nom approached Anthem to publish its official magazine, it seemed the perfect fit to be featured within the Healthy Eating series, which has already gathered impressive supermarket listings. The magazine has gone on sale today as the September issue of Healthy Eating.

The 116-page magazine is packed full of content that is divided into four clear sections: Recipes, Community, Advice and Essentials. A large part of the magazine is dedicated to the PON community as superfans of the brand share their stories.

The magazine also contains 30 recipes, including an exclusive peek at some of the dishes from PON’s new book “All in One”, which isn’t on sale until November.

Pinch of Nom & Anthem – the perfect partnership

Sally FitzGerald, Deputy Managing Director at Anthem, and Launch Editor of the Pinch of Nom issue, said “When we were first approached to publish the Official Pinch of Nom magazine, we instantly knew it was the right fit for us. We were big fans of PON already, and their ethos fits perfectly with ours as we’re both so passionate about helping people to cook in healthier ways.

“Just six months previously we’d launched our Healthy Eating series at newsstand, which was gaining popularity really quickly, and this was the perfect home for the first issue of Pinch of Nom Magazine.

“It’s been an incredible experience working with the team on the magazine and I think it is a great combination of the brand’s much-loved recipe content alongside getting to hear the amazing stories from members of their community, plus lots of advice from Kate, Kay and the whole team. We hope everyone loves it as much as we do.”

Kay at Pinch of Nom commented, “Kate and I are both so proud of this magazine. It’s the first time we’ve had somewhere to shout in print about how amazing and inspiring our incredible community is!”

The Official Pinch of Nom magazine is on sale now.