Privacy policy

 

Anthem Publishing Ltd. privacy policy

Last Updated: March 2026

Anthem Publishing Ltd. (“Anthem,” “we,” “us,” or “our”) is committed to protecting the privacy and security of your personal data. This Privacy Notice explains how we collect, use, store, and share your personal data when you interact with our websites, magazines, products, and services.

Under the UK General Data Protection Regulation 2021 (GDPR), the Data Protection Act 2018, and related laws, we have a legal duty to protect the personal information we collect from you. GDPR defines ‘personal data’ as any information relating to a living individual who can be identified, either directly or indirectly, from that information. This could include your name, email address, postal address, telephone number, or information collected online and used to identify you.

1 Who We Are

Anthem Publishing Ltd. is a company registered in England and Wales under company number 06120459. Our registered office is at Media House, 1 Widcombe Parade, Bath, BA2 4JT.

If you have any comments, concerns or questions, including any requests to exercise your legal rights, please contact us via email – data@anthem.co.uk

2 The Data We Collect About You

Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

  • Identity Data: includes first name, last name, username or similar identifier, title, date of birth and gender.
  • Contact Data: includes billing address, delivery address, email address and telephone numbers.
  • Financial Data: includes bank account and payment card details.
  • Transaction Data: includes details about payments to and from you and other details of products and services you have purchased from us.
  • Technical Data: includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our websites.
  • Profile Data: includes your username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
  • Usage Data: includes information about how you use our websites, products and services.
  • Marketing and Communications Data: includes your preferences in receiving marketing from us and our third parties and your communication preferences.

We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Usage Data to calculate the percentage of users accessing a specific website feature. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this Privacy Notice.

We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

3 How is Your Personal Data Collected?

We use different methods to collect data from and about you including through:

  • Direct interactions. You may give us your Identity, Contact and Financial Data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
    • apply for our products or services;
    • subscribe to our publications or services;
    • create an account on our website;
    • request marketing to be sent to you;
    • enter a competition, promotion or survey; or
    • give us feedback or contact us.
  • Automated technologies or interactions. As you interact with our websites, we will automatically collect Technical Data about your equipment, Browse actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. We may also receive Technical Data about you if you visit other websites employing our cookies. Please see our Cookie Policy for further details.
  • Third parties or publicly available sources. We may receive personal data about you from various third parties and public sources as set out below:
    • Technical Data from the following parties:
      • analytics providers such as Google based outside the UK/EEA;
      • advertising networks; and
      • search information providers.
    • Contact, Financial and Transaction Data from providers of technical, payment and delivery services.
    • Identity and Contact Data from data brokers or aggregators.
    • Identity and Contact Data from publicly available sources.

4 Purposes for Processing Your Personal Data & Lawful Bases

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Where we need to perform the contract we are about to enter into or have entered into with you.
  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
  • Where we need to comply with a legal obligation.

Generally, we do not rely on consent as a legal basis for processing your personal data, although we will get your consent before sending third party direct marketing communications to you via email or text message. You have the right to withdraw consent to marketing at any time by contacting us.

Below is a table setting out how we plan to use your personal data, and which of the legal bases we rely on to do so. We have also identified what our legitimate interests are where appropriate.

Purpose/Activity Type of Data Lawful Basis for Processing
To register you as a new customer (a) Identity

(b) Contact

Performance of a contract with you
To process and deliver your order including:

(a) Manage payments, fees and charges

(b) Collect and recover money owed to us

(a) Identity

(b) Contact

(c) Financial

(d) Transaction

(e) Marketing and Communications

(a) Performance of a contract with you

(b) Necessary for our legitimate interests (to recover debts due to us)

To manage our relationship with you which will include:

(a) Notifying you about changes to our terms or privacy notice

(b) Asking you to leave a review or take a survey

(a) Identity

(b) Contact

(c) Profile

(d) Marketing and Communications

(a) Performance of a contract with you

(b) Necessary to comply with a legal obligation

(c) Necessary for our legitimate interests (to keep our records updated and to study how customers use our products/services)

To enable you to partake in a prize draw, competition or complete a survey (a) Identity

(b) Contact

(c) Profile

(d) Usage

(e) Marketing and Communications

(a) Performance of a contract with you

(b) Necessary for our legitimate interests (to study how customers use our products/services, to develop them and grow our business)

To administer and protect our business and our websites (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data) (a) Identity

(b) Contact

(c) Technical

(a) Necessary for our legitimate interests (for running our business, provision of administration and IT services, network security, to prevent fraud and in the context of a business reorganisation or group restructuring exercise)

(b) Necessary to comply with a legal obligation

To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you (a) Identity

(b) Contact

(c) Profile

(d) Usage

(e) Marketing and Communications

(f) Technical

Necessary for our legitimate interests (to study how customers use our products/services, to develop them, to grow our business and to inform our marketing strategy)
To use data analytics to improve our websites, products/services, marketing, customer relationships and experiences (a) Technical

(b) Usage

Necessary for our legitimate interests (to define types of customers for our products and services, to keep our websites updated and relevant, to develop our business and to inform our marketing strategy)
To make suggestions and recommendations to you about products or services that may be of interest to you (a) Identity

(b) Contact

(c) Technical

(d) Usage

(e) Profile

Necessary for our legitimate interests (to develop our products/services and grow our business)

Marketing: We strive to provide you with choices regarding certain personal data uses, particularly around marketing and advertising.

Promotional offers from us: We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think you may want or need, or what may be of interest to you. This is how we decide which products, services and offers may be relevant for you (we call this marketing). You will receive marketing communications from us if you have requested information from us or purchased products or services from us and you have not opted out of receiving that marketing.

Third-party marketing: We will get your express opt-in consent before we share your personal data with any third party for their marketing purposes.

Opting out: You can ask us or third parties to stop sending you marketing messages at any time by following the opt-out links on any marketing message sent to you or contact us via email – data@anthem.co.uk. Where you opt out of receiving these marketing messages, this will not apply to personal data provided to us as a result of a product/service purchase, warranty registration, product/service experience or other transactions.

Cookies: You can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you disable or refuse cookies, please note that some parts of our websites may become inaccessible or not function properly. For more information about the cookies we use, please see our Cookie Policy.

Change of purpose: We will only use your personal data for the purposes for which we collected it, unless we reasonably consider that we need to use it for another reason and that reason is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please contact us via email – data@anthem.co.uk. If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so. Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

5 Legitimate Interests for Marketing

Our legitimate interests for direct marketing, as detailed in the table above, include:

  • To grow our business: Sending you marketing communications that are relevant to your interests and previous interactions with us helps us to attract and retain customers, leading to business growth.
  • To improve our products and services: By understanding what content and offers you respond to, we can better tailor our offerings and improve the quality of our publications and services.
  • To inform our marketing strategy: Analyzing the effectiveness of our marketing campaigns allows us to refine our strategies and allocate resources more efficiently.
  • To keep you informed: Providing you with updates on new products, special offers, events, and relevant content related to your interests in our publications.

We always balance these legitimate interests against your rights and freedoms, ensuring that our marketing activities are not overly intrusive and that you always have the option to opt out.

6 Use of Children’s Data

Our websites, products, and services are not intended for children under 16 years of age. We do not knowingly collect personal data from children under 16. If you are under 16, please do not provide any information on our websites or through any of their features, register on the website, make any purchases through the website, use any of the interactive or public comment features of this website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or username you may use.

If we learn we have collected or received personal data from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us via email – data@anthem.co.uk.

7 Disclosures of Your Personal Data

We may share your personal data with the parties set out below for the purposes stated in the table in paragraph 5 above.

  • External Third Parties:
    • Service providers acting as processors who provide IT and system administration services.
    • Professional advisers acting as processors or joint controllers including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services.
    • HM Revenue & Customs, regulators and other authorities acting as processors or joint controllers based in the United Kingdom who require reporting of processing activities in certain circumstances.
    • Specific third parties for marketing purposes where you have given your explicit consent.
    • Third parties to whom we may choose to sell, transfer or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this Privacy Notice.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

8 International Data Transfers

We may transfer your personal data outside the UK and European Economic Area (EEA).

Whenever we transfer your personal data out of the UK/EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

  • We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission or the UK government.
  • Where we use certain service providers, we may use specific contracts approved by the European Commission or the UK government which give personal data the same protection it has in the UK/EEA.
  • Where we use providers based in the US, we may transfer data to them if they are part of a framework that requires them to provide similar protection to personal data shared between the UK/EEA and the US.

Please contact us at data@anthem.co.uk if you want further information on the specific mechanism used by us when transferring your personal data out of the UK/EEA.

9 Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.

We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

10 Data Retention

We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.

To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.

Details of retention periods for different aspects of your personal data are available in our retention policy which you can request from us via email – data@anthem.co.uk

11 Individual Privacy Rights

You have rights under data protection laws in relation to your personal data. These include the right to:

  • Request access to your personal data (commonly known as a “data subject access request”). This enables you to receive a copy of the personal data we hold about you and to check that we are lawfully processing it.
  • Request correction of the personal data that we hold about you. This enables you to have any incomplete or inaccurate data we hold about you corrected, though we may need to verify the accuracy of the new data you provide to us.
  • Request erasure of your personal data. This enables you to ask us to delete or remove personal data where there is no good reason for us to continue to process it. You also have the right to ask us to delete or remove your personal data where you have successfully exercised your right to object to processing (see below), where we may have processed your information unlawfully or where we are required to erase your personal data to comply with local law. Note, however, that we may not always be able to comply with your request of erasure for specific legal reasons which will be notified to you, if applicable, at the time of your request.
  • Object to processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground as you feel it impacts on your fundamental rights and freedoms. You also have the right to object where we are processing your personal data for direct marketing purposes. In some cases, we may demonstrate that we have compelling legitimate grounds to process your information which override your rights and freedoms.
  • Request restriction of processing of your personal data. This enables you to ask us to suspend the processing of your personal data in the following scenarios: (a) if you want us to establish the data’s accuracy; (b) where our use of the data is unlawful but you do not want us to erase it; (c) where you need us to hold the data even if we no longer require it as you need it to establish, exercise or defend legal claims; or (d) you have objected to our use of your data but we need to verify whether we have overriding legitimate grounds to use it.
  • Request the transfer of your personal data to you or to a third party. We will provide to you, or a third party you have chosen, your personal data in a structured, commonly used, machine-readable format. Note that this right only applies to automated information which you initially provided consent for us to use or where we used the information to perform a contract with you.
  • Withdraw consent at any time where we are relying on consent to process your personal data. However, this will not affect the lawfulness of any processing carried out before you withdraw your consent. If you withdraw your consent, we may not be able to provide certain products or services to you. We will advise you if this is the case at the time you withdraw your consent.

If you wish to exercise any of the rights set out above, please contact us via email – data@anthem.co.uk or access our Data Protection Complaints Procedure below.

No fee usually required: You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in these circumstances.

What we may need from you: We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Time limit to respond: We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.

12 Automated Decision-Making

We do not currently use automated decision-making processes that produce legal effects concerning you or similarly significantly affect you. All decisions that have a significant impact on you will involve human intervention.

13 Changes to This Privacy Notice

We keep our Privacy Notice under regular review. This version was last updated on the date stated at the beginning of the notice. Historic versions can be obtained by contacting us via email – data@anthem.co.uk. Any changes we make to our Privacy Notice in the future will be posted on this page and, where appropriate, notified to you by email. Please check back frequently to see any updates or changes to our Privacy Notice.

14 How to Complain

We are committed to resolving any complaints about our collection or use of your personal data. If you wish to make a complaint about how we have handled your personal data, please contact us via email – data@anthem.co.uk in the first instance.

You also have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO, so please contact us in the first instance.

 

Data protection complaints procedure

Effective Date: March 2026

1 Purpose and Scope

Anthem Publishing Limited is committed to processing personal data securely and transparently. We take your privacy seriously. This procedure outlines how we handle complaints regarding our processing of personal data and ensures that we deal with concerns effectively and in a timely manner.

This procedure applies to all complaints lodged by data subjects (customers, employees, or third parties) regarding the way Anthem Publishing Limited handles their personal information.

2 Definition of a Complaint

For the purposes of this procedure, a “complaint” is defined as an expression of dissatisfaction regarding:

  • How we have collected, stored, or shared your personal data.
  • The accuracy of the data we hold.
  • Our response (or lack thereof) to a Data Subject Access Request (DSAR).
  • A suspected data breach involving your information.

3 How to Make a Complaint

Complaints should be submitted in writing to ensure an accurate record of your concerns.

Please direct your complaint to data@anthem.co.uk.

There is a Data Protection Complaints Procedure template at the end of this procedure document to help you construct an official complaint.

  • Email: [e.g., privacy@company.com]
  • Post: [Insert Physical Address]
  • Subject Line: Data Protection Complaint – [Your Name]

Note: Please include your full name, contact details, and a clear description of your concern. Do not include sensitive passwords or financial data in your initial email.

4 The Procedure Steps

Step 1 Acknowledgment

Upon receiving your complaint, we will send you a written acknowledgment (via email or letter) within 5 working days. We may contact you to verify your identity to ensure we are not discussing personal data with an unauthorized person.

Step 2 Investigation

The complaint will be assigned to a designated Privacy Manager who was not directly involved in the process being complained about (to ensure impartiality). The investigator will:

  • Review the relevant data and processing logs.
  • Interview relevant staff members.
  • Review our internal policies and legal obligations.

Step 3 Outcome and Response

We aim to provide a full written response within one calendar month of receiving your complaint.

If the complaint is complex and requires more time, we may extend this period by a further two months. If this happens, we will inform you within the first month and explain the reason for the delay.

The outcome will be classified as:

  • Upheld: We agree that a failure occurred. We will outline the corrective steps we are taking.
  • Partially Upheld: We agree with some aspects of the complaint but not others.
  • Not Upheld: We believe our processing was compliant with the law. We will explain our reasoning clearly.

Step 4 Corrective Action

If your complaint is upheld, we will inform you of the actions taken to rectify the situation. This may include:

  • Updating or deleting incorrect data.
  • Revising internal procedures.
  • Staff training.
  • Reporting the incident to the relevant regulatory authority, if required by law.

5 Right to Appeal

If you are dissatisfied with the outcome of the investigation, you may request an internal review within 14 days of receiving our response. This review will be conducted by a senior member of management who was not involved in the initial investigation.

6 Escalation to the Regulator

If you remain dissatisfied after our internal process is complete, you have the right to lodge a complaint with the Data Protection Supervisory Authority.

  • Regulator Name: Information Commissioner’s Office (ICO) (in the UK)
  • Website: www.ico.org.uk

Data Protection Complaints Procedure template

[Your full address]

[Phone number]

[The date]

  • [Name and address]
    [Reference number (if provided within the initial response)]
  • Dear [Sir or Madam / name of the person you have been in contact with]
  • Data Protection Complaint
  • [Your full name and address and any other details such as account number to help identify you]
  • I am concerned that you have not handled personal information properly.
  • [Give details of your complaint, explaining clearly and simply what has happened and, where appropriate, the effect it has had on you.]
  • I understand that before reporting my complaint to the Information Commissioner’s Office (ICO) I should give you the chance to deal with it.
  • If, when I receive your response, I would still like to report my complaint to the ICO, I will give them a copy of it to consider.
  • Guidance on Anthem Publishing’s obligations under information rights legislation can be found on the ICO’s website (ico.org.uk). You will also find information on the ICO regulatory powers and the action they can take.
  • Anthem Publishing will aim to a send a full response within 30 days. If we cannot respond within that timescale, we will inform you when you will be able to respond.
  • If there is anything you would like to discuss, please contact me on the following number [telephone number].
  • Yours faithfully
    [Signature]
Anthem